Australian Motorcycle Market: A Closer Look at 2025 Sales Trends
Understanding the Recent Shift in Motorcycle Sales Dynamics
0
The information on this website is general in nature and does not take into account your objectives, financial situation, or needs. Consider seeking personal advice from a licensed adviser before acting on any information.
The Australian motorcycle market has shown signs of stabilisation in 2025, with a modest decline in new bike sales compared to previous years.
According to data released by the Federal Chamber of Automotive Industries (FCAI), 92,967 new motorcycles, scooters, and off-highway vehicles (OHVs) were sold in 2025, representing a 1.34% decrease from the 94,224 units sold in 2024.
This decline is less pronounced than the 1.83% drop observed between 2023 and 2024, suggesting a potential levelling off in the market's downturn.
Several factors have contributed to this trend. The lingering effects of the COVID-19 pandemic, including economic uncertainties and supply chain disruptions, have influenced consumer spending habits. Additionally, cost-of-living pressures and concerns over interest rate hikes have impacted discretionary spending, affecting big-ticket purchases like motorcycles.
Despite the overall decline, certain segments within the market have demonstrated resilience. Off-road motorcycles experienced a slight increase in sales compared to 2024, while scooter sales saw a noticeable improvement. These trends indicate a sustained interest in recreational and commuter two-wheelers, possibly driven by their cost-effectiveness and adaptability to various lifestyles.
FCAI Chief Executive Tony Weber highlighted the market's resilience, stating, "While total volumes softened slightly, it is encouraging to see resilience in parts of the market, particularly off-road motorcycles and scooters." He also noted the efficiency and cost-effectiveness of road motorcycles and scooters, especially in high-density metropolitan areas, suggesting potential for increased sales in both on-road and off-road segments.
For individuals considering motorcycle purchases, this stabilisation presents an opportune moment to explore financing options. With the market showing signs of steadiness, lenders may offer competitive interest rates and flexible loan terms to attract buyers. Prospective buyers should assess their financial situations, compare loan products, and consider factors such as loan terms, interest rates, and repayment schedules to make informed decisions.
In conclusion, the Australian motorcycle market's performance in 2025 indicates a potential stabilisation after years of decline. While challenges remain, the resilience observed in specific segments offers a positive outlook for the industry. Prospective buyers are encouraged to leverage this period to explore financing options and make well-informed purchasing decisions.
Please Note: We do not endorse any specific products or companies. Some content is sourced from third parties, including press releases, and may not be independently verified for accuracy or completeness.
Yamaha Motor Australia has announced an enticing finance offer for motorcycle enthusiasts, providing a 2.99% per annum comparison rate on select 2026 and earlier road bike models. This limited-time offer is available from April 1 to June 30, 2026, aiming to make Yamaha's popular models more accessible to riders across the country. - read more
CFMOTO Australia has unveiled its latest flagship adventure motorcycle, the MY26 1000MT-X, set to arrive in dealerships nationwide in late May 2026. Priced competitively at $18,990 ride away, the 1000MT-X aims to offer a high-performance, feature-rich option for adventure touring enthusiasts. - read more
The Australian motorcycle market has experienced a notable 7.4% increase in sales during the first quarter of 2026, according to data from the Federal Chamber of Automotive Industries (FCAI). This growth is primarily driven by a significant surge in the off-road motorcycle segment, which saw a 26.7% rise compared to the same period in 2025. - read more
The Australian motorcycle market has experienced a notable 7.4% increase in sales during the first quarter of 2026, according to data from the Federal Chamber of Automotive Industries (FCAI). This growth is primarily driven by a significant surge in the off-road motorcycle segment, which saw a 26.7% rise compared to the same period in 2025. - read more
For many, experiencing the allure of the open road on two wheels isn't just about the destination; it's about the journey itself. Motorcycling represents freedom, a sense of adventure, and an expression of personal style. However, as with any significant purchase, it's crucial to approach the financing of your dream bike with as much enthusiasm as you do when selecting the make and model. - read more
Are you ready to hit the open road on a brand-new motorcycle but unsure how to finance it? You're not alone. Many Australians dream of owning a motorcycle, yet navigating the sea of financing options can feel like tackling a hairpin turn. - read more
Finding the freedom to explore the open roads atop a new motorcycle can be an exhilarating prospect. However, before you rev up those engines, understanding the financial gateway to securing a bike loan in Australia is essential. Preparation with the right documents can streamline your application process, setting you on the path to hassle-free approval. - read more
The thrill of the open road, the rush of wind past your helmet, and the sense of uninhibited freedom—all of these are sensations associated with owning your very own motorcycle. The desire to experience this liberty is what drives many to consider the purchase of their first bike. However, the journey to becoming a motorcyclist involves more than just selecting a machine that looks and feels good; it requires a thoughtful approach to the budget and cost of ownership. - read more
Start Here
Knowledgebase
Return on Investment (ROI): A measure used to evaluate the efficiency of an investment or compare the efficiency of several different investments.
No comments yet. Be the first to share your thoughts.